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CBC, The Gurin Company “Take Sides” with marblemedia

July 17, 2015 / News  

Global indie format and production house The Gurin Group and the Canadian Broadcasting Corporation (CBC) have inked a development deal with Toronto-based prodco marblemedia for the factual format series Take Sides. The concept is the first series to emerge from a creative collaboration agreement between the Canadian pubcaster and California-based The Gurin Company that was announced during MIPTV 2014.

Global indie format and production house The Gurin Group and the Canadian Broadcasting Corporation (CBC) have inked a development deal with Toronto-based prodco marblemedia for the factual format series Take Sides.

The concept is the first series to emerge from a creative collaboration agreement between the Canadian pubcaster and California-based The Gurin Company that was announced during MIPTV 2014.

According to a statement on the deal, Take Sides is meant to be a “360 viewing experience,” and will include a weekly live studio broadcast combined with digital and social media elements to prompt the simultaneous participation of audiences at home.

Take Sides will see a team of comedic and improv actors and musical guests face off on a topic in a courtroom structure. The topic on “trial” for the day will be examined through a range of methods, including sketches, monologues and musical numbers. The audience then votes on which “side” wins, through a mix of live studio participation and digital participation of the audience watching at home.